The new policy poses a threat to the health and lives and property of others, irrespective of race, nationality, religion, caste, sexual orientation, gender, identity and immigration status according to foreign news agencies.
Advertising has been prohibited. Advertising and advertising focused on racial discrimination towards immigrants or refugees were also banned. Those new restrictions, however, will not apply to non-advertising posts.
Earlier this week, a number of European and American companies announced that they would not be advertising on the site, citing concerns about Facebook’s performance in cracking down on hateful content. Yesterday, Verizon, the largest U.S. telecommunications operator, and Unilever, the international consumer goods company, also announced that they would not be running Facebook ads this year.
After the murder of black man George Floyd in police custody, civil rights activists and organizations in the United States have initiated a “Stop Hat for Profit” movement. I’ve specifically targeted Facebook.
Campaigning groups named “Color of Change” and the “National Association for the Advancement of Colored People” have argued that Facebook is “racist, inciting violence and obviously false news.”
The campaign called on Facebook advertising firms to boycott the platform to reform anti-hate policies on Facebook. More than 90 businesses have announced that they would not advertise on Facebook as a result of the campaign.
Mark Zuckerberg, Facebook’s founder and chairman, defended his company’s policies against hate content on Friday, saying that Facebook was 86 per cent hateful last year, according to a report released by the European Commission this month Deleted Content.
Zuckerberg said Facebook and other social media sites under it will tighten their policies in light of “changing realities in their world.” Facebook would delete advertisement that discriminates on the basis of race or immigration status.
Zuckerberg acknowledged that the ban would apply only to advertising, but also made it clear that the policy would not apply to posts on social media that “potentially” promote consumer hate. Yes, but “problem” must be labeled as such objectionable material.